Smart Content Workflows
Automated SEO Optimization
You: "Optimize all posts from the last month for better SEO performance"
Claude: "I'll analyze and optimize your recent posts...
- Analyzed 15 posts from the last 30 days
- Updated meta descriptions for 12 posts
- Added focus keywords to 8 posts
- Optimized heading structure in 10 posts
- Improved internal linking in 15 posts
- Average SEO score improved from 67% to 89%"
Two additional tools are available: wp_seo_track_serp_positions and wp_seo_keyword_research. By default they estimate keyword coverage from your WordPress content. You can upgrade to real Google Search Console data:
Google Search Console Integration (optional)
1. Create OAuth2 credentials (Desktop app) in Google Cloud Console and enable the Search Console API. 2. Run the setup helper to obtain a refresh token:
GOOGLE_CLIENT_ID=xxx GOOGLE_CLIENT_SECRET=yyy node scripts/google-auth.mjs
3. Add the credentials to your .env: SEO_PROVIDER_SEARCH_CONSOLE=true
GOOGLE_CLIENT_ID=your-client-id.apps.googleusercontent.com
GOOGLE_CLIENT_SECRET=GOCSPX-your-secret
GOOGLE_REFRESH_TOKEN=1//your-refresh-token
When enabled, wp_seo_track_serp_positions returns real average positions, clicks, impressions, and CTR from your Search Console property. wp_seo_keyword_research returns top queries containing the seed keyword, sorted by impressions. If credentials are missing or the API is unreachable, both tools fall back silently to WordPress content analysis.
Content Gap Analysis
You: "Identify content gaps in our blog compared to competitor topics"
Claude: "After analyzing your content and common industry topics...
- Missing topics: 'AI in Healthcare', 'Remote Work Security', 'Green Technology'
- Underperforming categories: 'Tutorials' (only 3 posts vs 15+ needed)
- Recommended: 8 new posts to fill major gaps
- Priority topics based on search volume and competition"